Wednesday, August 28, 2013

Moto X: An Attempt to Revive Motorola

We all know that Motorola is going through a very bad phase and they are trying their best to live up to the expectations of the consumers and stay in the market at the same time. Recently Google purchased Motorola and they have come up with a new Smartphone for 2013 – Moto X. Actually, it is the first smartphone after Google’s purchase of Motorola.
Motorola has relied on the build quality and design of their phone rather than using the latest hardware. It will be too early to predict whether this will prove to be a good working strategy or not but it can be safely that it has annoyed some of the Motorola’s users.
Here are the major specs of MotoX.

Specs:

·         4.7 inches Amoled 720p Screen
·         Gorilla Glass
·         Android Jelly Bean 4.2.2
·         1.7 GHz Dual Core Krait CPU
·         Adreno 320 GPU
·         10 MP autofocus shooter with LED flash
·         2 MP front Shooter
·         2GB RAM
·         2,200 mAh battery
Looking at the specs sheet it is quite clear that this phone lacks everything that Motorola needs to compete with the flagships of HTC, Samsung and Sony. Moto X falls in the lower mid-range of smartphones and is a bit pricey.

Retail Box:

The retail box of Moto X looks pretty good with the revamped Motorola logo. The retail box comes with a charger, data cables, earphones and nano sim removing tool. The retail box is painted white.

Design:

This is where Motorola has focused a lot. Yes, Motorola has tried its best to offer a premium quality smartphone to the consumers. Moto Maker has to be mentioned here which allows you a lot of customization. It is actually an online design studio which will allow you to design your Moto X as per your desire.
Moto X offers you 18 back covers with the option of using a customized boot up message and wallpaper. You can even choose either black or white charger to be delivered with your device. All in all it is going to be the first smartphone offering a lot of customization.

Build Quality:

To be honest Motorola has not compromised with the build quality of their 2013 flagship like Samsung. They have once again come up with a device which is superior in terms of build quality than many other smartphones available in the market. The back of Moto X is made from Polycarbonate which gives a pretty good feel. The front is completely covered with Gorilla glass which gives it an advantage.
This device way 137 grams which makes it easy to handle and carry.

Display:

Moto X packs a 720p Amoled screen which is definitely not at par with the screens of other high end smartphones. You can quite easily spot the difference when placed side by side with other smartphones but still Motorola has done a great job by using a RGB AMOLED screen. We all know that AMOLEDS are great when it comes to contrasts and you will definitely have no issues with it. The image quality is also great with extraordinary viewing angles.

Buttons:

These days the trend of software buttons is very popular and Motorola has tried to cash in with this trend. The volume rockers along with the power key are situated on the right side of the device. The 35.mm audio jack resides at the top of the device. All in all it is a perfect device considering the location of buttons.

User Interface:

Now let’s talk about the software side of Moto X. This phone comes with Jelly Bean 4.2.2. Motorola has not played much with the UI itself hence it gives you the feel of real Android. I know there are many people who love the taste of stock Android and I must say that Moto X is just the right smartphone for all those people.

Benchmarks:

Well, in terms of the benchmarks it failed to impress us or it failed to do well against the big fish. This is justified to some extent. Moto X is actually a mid-range device so one must not expect too much from it in terms of benchmarks. However, it will suffice your every need in terms of a basic smartphone performance.

Camera:

Motorola has used the clear pixel technology in the camera along with RGBC matrix which allows capturing 75% more light as compared to normal RGBG matrix. This means that Moto X will definitely perform better in the low light. Interestingly the camera also comes with the HDR mode which is getting quite popular these days.
In short, the camera performance is at par with smartphones like Samsung S4 and HTC One. However, it surpasses them in the low light.

Verdict:

Looking at the price tag this phone might not be able to attract many consumers. Another setback for Moto X is that it fails to compete against its competitor in hardware.


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